Tech Career Coaching
The Tech Industry Has Its Own Rules.
Learn to Play the Game — on Your Terms.
Tech careers move fast, level differently, and reward a specific kind of self-promotion that most people in the industry find uncomfortable. Whether you're an engineer trying to reach Staff, a PM aiming for Director, or a leader navigating a reorg — coaching built around how tech actually works is different from generic career advice.
Who This Is For
My client base skews heavily toward tech — engineers, PMs, designers, data scientists, and leaders at companies ranging from early-stage startups to FAANG. The most common situations I work with:
- Senior or Staff engineers who feel capped but aren't sure what “next” looks like
- ICs making the move to management for the first time
- PMs or engineers pivoting to a different function or industry
- Tech leaders navigating reorgs, political dynamics, or difficult stakeholders
- Professionals coming out of a layoff at a major tech company
- International tech workers navigating career growth in a new country's market
What Makes Tech Careers Different
Levelling Is Invisible
Most companies don't tell you clearly what getting to the next level actually requires. We decode that — and build a deliberate plan to get there.
Visibility Matters
In tech, doing great work quietly isn't enough at senior levels. Knowing how to make your impact visible — without feeling like you're bragging — is a skill.
The IC-to-Manager Trap
Moving into management is one of the hardest transitions in tech. The skills that made you an exceptional engineer actively work against you as a new manager.
Reorgs and Layoffs
Tech has normalized mass layoffs and constant restructuring. Knowing how to position yourself before, during, and after these events is now table stakes.
Global and Remote
Tech is one of the most globally mobile industries. Navigating distributed teams, cross-cultural leadership, and building credibility without being in the room requires specific strategies.
The Interview Gauntlet
Technical and behavioral interviews at top tech companies are their own discipline. Preparation that matches the actual format — not generic advice — is the difference.
How I Work With Tech Professionals
I don't come from a generic HR or life-coaching background. My client base is predominantly tech, and I've worked with people at every level from senior IC to VP at companies across Seattle, San Francisco, New York, London, and Toronto.
Engagements are structured around what you're actually trying to solve — not a fixed curriculum. Whether that's a 4-week interview sprint, a 3-month leadership transition, or a longer strategic engagement, we build the container that fits the problem.
All sessions are remote — Zoom or Meet. If you're in Seattle, in-person is occasionally an option.
“I'd been at the same company for six years, promoted twice, and completely invisible to anyone outside my immediate team. Within three months we had a plan, a narrative, and a job offer 40% above what I was making.”
— Senior Software Engineer → Staff Engineer (Seattle)Your Next Move in Tech Shouldn't Be an Accident.
Book a free 30-minute discovery call. We'll figure out where you are, where you want to go, and what's actually in the way.